PILLARS
Consumer Law Compliance (Consumer 180°)
CONSUMER 180º
It allows for improving sales and customer service processes.
With the Consumer 180º System, compliance with consumer protection regulations ceases to be a burden for the company. On the contrary, it becomes a tool that allows for improving sales and customer service processes, increasing the positive perception of the company, and preventing legal actions from consumers and oversight and control entities.
¿ What is Consumer 180?
La regulación cada vez más voluminosa y exigente en materia de protección al consumidor, determina que solo mediante herramientas de autogestión legal y cumplimiento, los proveedores y fabricantes estén en capacidad de aplicar en su totalidad la normatividad.
Con nuestro Sistema de Gestión y Cumplimiento de las Normas de Protección al Consumidor, Consumo 180º, la empresa, con el uso de los recursos existentes, estará en capacidad de gestionar y cumplir de forma integral la normatividad en materia de protección al consumidor.
What does Consumer 180º include?
The Consumer 180º System covers all aspects that impact the relationship between the supplier and consumers, for which there is special regulation imposing additional obligations on the supplier in favor of the consumer.
¿How do we do it?
Diagnosis of compliance level.
Immediate corrective actions.
Preparation of compliance manuals and policies.
Implementation of corrective measures.
Desarrollo e implementación de la Unidad de Cumplimiento Consumo 180º
Implementation of a culture of self-management and observance of consumer protection regulations.
Frequently Asked Questions
Intellectual Property and Trademarks
An intellectual property management system (IP-MS) is a set of internal processes that allows a company to identify, protect, manage, and exploit its intangible assets: trademarks, patents, industrial designs, trade secrets, and copyrights. Without an IP-MS, your company risks losing rights due to expired deadlines, unauthorized use by third parties, or lack of timely registration. At Buritica Abogados, we design systems tailored to the size and sector of each organization.
The Consumer Statute (Law 1480 of 2011) establishes the rights of Colombian consumers and the obligations of producers and suppliers. It includes regulations on warranties, advertising, truthful information, product safety, and contractual protection. Non-compliance can lead to complaints, administrative investigations by the SIC, and fines of up to 2,000 current monthly legal minimum wages.
Administrative investigations by the SIC are initiated ex officio or upon a consumer complaint. Upon receiving the notification, your company has a deadline to file a statement of defense with supporting evidence. It is essential to have specialized legal advice from the very beginning, as fines can be significant. A compliance system such as Consumer 180° allows you to document prior regulatory compliance, which constitutes a mitigating factor in the proceedings.
Complaints are filed with the Delegate's Office for Consumer Protection of the SIC, either in person, by mail, or through the SICFacilita virtual platform. Identification of the complainant, data of the supplier or producer, a description of the facts, and evidence supporting the claim are required.
The SIC most frequently imposes sanctions for: misleading advertising, breach of warranties, lack of consumer information, infringements of the personal data protection regime, and acts of unfair competition. Fines can reach up to 2,000 SMLMV for legal entities. A compliance program helps prevent these sanctions and demonstrate due diligence before the authority.
Consumer Protection and the SIC
